FOR IMMEDIATE RELEASE

Formosa Sapphire: A Scarf Celebrating Taiwan's Endemic Species

Yen-Yu Chen's Formosa Sapphire scarf is a tribute to Taiwan's endemic Swinhoe's Pheasant, featuring hand-drawn natural brush strokes, line texture, and vibrant colors. The scarf, digitally printed on silk, showcases Taiwan-specific bird patterns, measuring 650mm x 650mm.

The designer's inspiration stems from a rare encounter with the Swinhoe's Pheasant in a Taiwanese mountain, igniting a passion to introduce these birds to the world while raising awareness for endemic species conservation.

Chen's meticulous design process involved converting original artworks into vector image files, preserving the vivid colors and strokes, resulting in a visually stunning and unique scarf.

Chen's Formosa Sapphire scarf is not just a fashion accessory; it's a statement piece that promotes the conservation of Taiwan's endemic species. The scarf serves as a beautiful reminder of the importance of preserving the natural beauty and diversity of Taiwan's wildlife.

Yen-Yu Chen, a Taiwanese designer, is a graduate of the National Taiwan University of Arts. Her creative vision and dedication to promoting social awareness through design and photography have earned her the prestigious Iron A' Design Award in 2020 for the Formosa Sapphire scarf.

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