/DESIGN/newswire -- COMO, CO, ITALY -- SATURDAY, 07 SEPTEMBER 2024, 20:41 UTC+1
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CHINA -- /DESIGN/newswire -- Nov 01, 2021
Discover the innovative panda-themed wine bottle designed by Jiahuizi Xu
FOR IMMEDIATE RELEASE
The Venus team, led by Jiahuizi Xu, has unveiled a groundbreaking panda-themed wine bottle for Guotai Winery in Guizhou, China. The design features abstract bionic forms that represent pandas, incorporating ergonomic and non-slip features. The bottle's dynamic shape, combined with black, white, and gold colors, captures the essence of oriental philosophy.
This ceramic wine bottle with a metal cap boasts a 53%vol alcohol content and a 500ml capacity, making it a standout in Chinese Baijiu packaging. The design aims to enhance consumer interaction with Chinese panda culture, driving emotional resonance through its totem symbols and ergonomic shapes.
Jiahuizi Xu's design was awarded Bronze in the A' Packaging Design Award in 2022, recognizing its outstanding creativity and ingenious approach. The project, which commenced and concluded in China in January 2022, overcame challenges in creating a unique bottle shape while meeting cost requirements.
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