FOR IMMEDIATE RELEASE

Chef's Beer Label Design

Renowned designer Ana Mrazek Lugarov has unveiled the Chef's beer label, drawing inspiration from the traditional chef's uniform. The label, designed for a collaboration beer between a chef, winemaker, and brewers, uniquely combines the characteristics of beer and wine, catering to the high gastronomy market. The minimalist approach, quality materials, and printing techniques emphasize the label's elegance and sophistication.

The label, printed on textured, uncoated Martele blanc paper, features offset printing, gold foil print, and 3D varnish, creating captivating contrasts in textures and graphic elements. With dimensions of 210 x 68 mm and 190 x 45 mm, the label is tailored for two different beer sizes, 750 ml and 375 ml, respectively.

Designed in 2019 and printed in 2020 in Croatia and Slovenia, the Chef's beer label has garnered acclaim, winning a gold medal at the European Beer Challenge 2020 in London. The label's association with the chef's uniform and its connection to the beer's name and purpose make it a standout in the industry.

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