FOR IMMEDIATE RELEASE

Portable Pu'er Tea Packaging Redefines Tradition

Jinde Design proudly presents the Zhengyuanpu Travellers Series, a revolutionary approach to Pu'er tea packaging. Crafted with the modern traveler in mind, this design offers a compact and secure solution for enjoying the traditional Chinese beverage on the go. Embracing the demand for portability, safety, and aesthetics, the packaging is a testament to the fusion of tradition and innovation.

The Zhengyuanpu Travellers Series stands out with its emphasis on portability and safety. By adopting a smaller packaging size, utilizing secure materials, and streamlining the manufacturing process, the design aligns perfectly with the aesthetic preferences of the target consumers. The use of cotton paper, along with embossing, debossing, and foil stamping techniques, ensures both visual appeal and practicality.

Recognized with the Bronze A' Design Award in 2020, this packaging represents a harmonious blend of tradition and modernity. Its compact dimensions of 50mm x 85mm x 3mm make it an ideal companion for travelers seeking the authentic experience of Pu'er tea. The project was completed in Autumn 2019 in Kunming, China, by a dedicated team including Luo Xing, Chen Juhua, and Fu Yating.

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