/DESIGN/newswire -- COMO, CO, ITALY -- WEDNESDAY, 25 DECEMBER 2024, 23:18 UTC+1
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JAPAN -- /DESIGN/newswire -- Sep 27, 2022
Yu Morisawa's innovative corporate identity design for A Inc, completed in Tokyo in 2020, embodies the company's vision and mission, expressing limitless energy and potential through a vibrant and diverse logo.
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Yu Morisawa's corporate identity design for A Inc is a striking representation of the company's vision and mission. The logo, featuring a single letter "A" with a striped pattern, symbolizes the energy and potential of everyone involved with A Inc. The logo's design reflects the company's commitment to diversity and the power of individual preferences, creating a visual expression of the company's formation through an overlapping combination of all its individuals.
The design's unique properties lie in its ability to express the limitless energy and potential of every A Inc employee through a range of vibrant colors. This visual representation emphasizes the company's diverse and inclusive nature, setting it apart from traditional corporate identities.
Implemented in 2020, the design allows for personalization, with individuals being able to choose their favorite colors for business cards and matching envelope colors for recipients. The logo is embossed for a subtle yet impactful effect, further enhancing the visual appeal of the design.
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