FOR IMMEDIATE RELEASE

Guangliang 59Plus Flying CoBranded Liquor Packaging

Sichuan Guangliang Wine Industry Co., Ltd. proudly unveils the Guangliang 59Plus Flying CoBranded liquor packaging, a limited edition co-designed with Dunhuang Museum. This unique packaging encapsulates the essence of Dunhuang frescoes and China Aerospace, symbolizing the exploration of the universe. The design aims to create a wholly different image of Fei tian, with double meanings in Chinese, representing flying Apsaras in the Dunhuang Caves and aerospace science and technology.

The packaging, featuring elements of Dunhuang frescoes and China Aerospace, represents the exploration of the universe, embodying the traditional charm of Chinese aesthetics. The design utilizes sprayed frosted paint to emulate the texture of jade and employs a high precision all-over decoration firing process to 360-degree display the illustration. The product has a package size of 83mm x 322mm, bottle height of 287mm, and a diameter of 75mm.

This limited edition liquor packaging is a result of a collaboration between Guangliang Wine Industry and Dunhuang Museum. The product was initiated in July 2021 in Chengdu, China, and completed in October 2021. The design team, including Wei Xu, Yonghui Dong, and Rui Wang, overcame creative and technical challenges to render the product a whole new visual effect by the contrast of the two dimensions of time and space, showcasing the balance of science and tradition.

-END-