PRESS RELEASE

FOR IMMEDIATE RELEASE

/DESIGN/newswire -- COMO, CO, ITALY -- THURSDAY, 21 NOVEMBER 2024, 10:00 UTC+1

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Jundao Guiniang: A Cultural Masterpiece in Baijiu Packaging

CHINA -- /DESIGN/newswire -- Sep 02, 2022

SHANGHAI GUIJIU CO., LTD. unveils Jundao Guiniang, a Baijiu packaging inspired by traditional Chinese landscape painting, combining cultural virtues to highlight its cultural connotation. The design captures the essence of Chinese culture and ecological harmony, creating a unique and artistic packaging experience.

FOR IMMEDIATE RELEASE

Jundao Guiniang: Redefining Baijiu Packaging

SHANGHAI GUIJIU CO., LTD. introduces Jundao Guiniang, a high-end Baijiu packaging that embodies the essence of traditional Chinese ink painting. The packaging reflects the image of a wonderland, symbolizing the fine ecological environment of the Baijiu producing area. The design integrates the cultural virtues of loving the country, protecting the ecology, and inheriting the culture, elevating the product's cultural and artistic value.

The packaging features enamel firing of ink painting on a hexagonal white ceramic bottle, creating a textured landscape picture. The bronzing process outlines the terrain of the exclusive origin of Baijiu, highlighting the intricate details of the process. The golden cap, adorned with the image of undulating mountains and meandering rivers, signifies a harmonious ecological environment. The cap doubles as a traditional seal, adding cultural significance and functionality to the design.

Measuring L 300mm x W 150mm x H 120mm, the box houses the D 75mm x H 235mm bottle, presenting a visually stunning and culturally rich packaging experience.

-END-

SHANGHAI GUIJIU CO., LTD. PRHow English/ENG Agency  Packaging
Last Updated: 2023-11-11 14:41:49
Jundao Guiniang: Redefining Baijiu Packaging
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Contact Information:
  • Roberto Colombo
  • +390314972900
  • press@adesignaward.com
  • +390314491953
  • A' Design Awards, Via Leone Leoni 32, 22100, Como / Italy
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