/DESIGN/newswire -- COMO, CO, ITALY -- THURSDAY, 26 DECEMBER 2024, 13:01 UTC+1
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AUSTRALIA -- /DESIGN/newswire -- Oct 22, 2019
Maja Maksimovic's Aava packaging design, inspired by the Finnish landscape, wins Silver A' Design Award in 2020
FOR IMMEDIATE RELEASE
Maja Maksimovic's Aava packaging design, inspired by the Finnish landscape, has been awarded the prestigious Silver A' Design Award in 2020. The packaging design for AAVALABS, a Nordic company, reflects the core values of honesty and transparency, breathing Nordic purity and freshness into their products.
The word "Aava," roughly translated to "open," embodies the special meaning of the Finnish landscape, which the packaging design aims to convey. Each product is illustrated digitally on Adobe Illustrator, with its own Pantone color and printed on an offset printing machine. The design features botanical illustrations influenced by research on raw stones and minerals, creating a natural touch that resonates with the brand's target demographic of males and females in their 30s, 40s, 50s, and 60s.
The Aava packaging design project was completed with a quick turnaround time of one month in February 2019. The design's unique properties and commitment to Nordic purity and freshness have earned it the Silver A' Design Award, recognizing its outstanding expertise, innovation, and remarkable level of excellence.
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