Revolutionizing Buddhist Vegetarian Food Packaging with "Follow Me" Design by Juntao Liu
CHINA -- /DESIGN/newswire -- Aug 03, 2019
Juntao Liu's "Follow Me" packaging design for Buddhist vegetarian food brings a youthful and modern twist to traditional products, appealing to a younger demographic. The project began in Xi'an in June 2018 and was completed in November 2018, with the design winning the Silver A' Design Award in 2020.
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Juntao Liu's "Follow Me" Packaging Design
Juntao Liu's "Follow Me" packaging design for Buddhist vegetarian food challenges traditional perceptions with a concise and zen visual language. The design aims to make the products more approachable and appealing to a younger audience, breaking away from conventional packaging styles.
The unique properties of the "Follow Me" design lie in its ability to cater to a younger customer base while retaining essential design elements. By infusing a sense of fashion and modernity, the packaging stands out in the market, offering a fresh take on Buddhist vegetarian products.
The technical specifications of the "Follow Me" packaging design are 80mm x 40mm x 300mm, reflecting a sleek and compact form that aligns with contemporary preferences.
Juntao Liu, hailing from Xi'an, China, embarked on the "Follow Me" project to bridge the gap between traditional Buddhist vegetarian food packaging and the preferences of young consumers. The design's success was recognized with the prestigious Silver A' Design Award in 2020, underscoring its exceptional creativity, technical prowess, and innovative approach.
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Contact Information:
- Roberto Colombo
- +390314972900
- press@adesignaward.com
- +390314491953
- A' Design Awards, Via Leone Leoni 32, 22100, Como / Italy