FOR IMMEDIATE RELEASE

Aesthetics of Calibration: Redefining the Glasses Store Experience

Clement Tung Jeun Cheng, a visionary designer, has unveiled a groundbreaking glasses store design project, Aesthetics of Calibration, in Macau. Departing from traditional store layouts, this modern space offers a bright and professional environment, fostering open communication and sustainable living.

With a focus on sustainability and user experience, Aesthetics of Calibration integrates wood patterns, waterstone, and stainless steel to create a dignified yet refreshing visual effect. The innovative use of the central island bar chair design shortens the distance between customers, employees, and products, fostering relaxed communication and interaction.

The 30.3 square meter space challenges traditional spatial limitations, presenting an open sentiment while offering strong storage functionality to display numerous branded product models. The design's unique features and strengths lie in its ability to create a spatial harmony that combines ingenious ideas with product characteristics.

In July 2020, Aesthetics of Calibration was completed, marking a significant milestone in modern glasses store design. The project's location in Macau served as a backdrop for the innovative approach to spatial design, emphasizing natural lighting and ventilation to enhance indoor comfort.

Clement Tung Jeun Cheng's Aesthetics of Calibration has been recognized with the prestigious Iron A' Design Award in 2022, affirming its practicality, innovation, and fulfillment of professional and industrial requirements. The design's integration of industry best practices and competent technical characteristics contributes to a better world, setting a new standard for glasses store experiences.

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