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Boatico: Modern Yacht Charter Platform

Alice K, a renowned UX/UI designer, has brought the azure sea, yellow sand, and the allure of yachts to life through the innovative Boatico project. Inspired by her passion for sailing and the serenity of the sea, Alice has crafted a modern yacht charter platform that captures the essence of a luxurious yacht adventure. The project commenced in September 2020 in Kharkiv, Ukraine, and was unveiled on the web in January 2021, with ongoing updates and enhancements.

Boatico stands out with its deep blue shades reminiscent of the sea, rounded wave-like elements, and a condensed geometric font that adds a unique branding touch. The platform offers a seamless and safe boat booking experience, with a fully responsive design catering to various devices and browsers. With a mission to help sailors find the best vacation solutions, Boatico presents an exceptional design tailored to the niche, emphasizing emotions and integrity.

The project's realization involved a blend of design tools such as Miro, Adobe Xd, and Adobe Photoshop, along with development technologies including HTML, CSS, JavaScript, PHP, and SQL. Boatico's interactive features enable users to explore and book from a selection of 9000 yachts across 50 countries, with intuitive navigation and a streamlined booking process. Additionally, the platform offers insights into yachting routes, expert tips, FAQs, and a dedicated blog section.

Alice K's meticulous research, prototyping, and usability testing have contributed to the platform's success, ensuring a user-centric approach and continuous improvement. The project's accolades include the prestigious Iron A' Design Award in 2022, recognizing its practical, innovative, and industry-leading design that enhances the yacht charter experience.

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