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Themed Hotel's Logo Reflects Chinese Taoism Philosophy

Zhuliguan Hotel, designed by Zhongxiang Zheng, unveils a distinctive logo inspired by the philosophy of Chinese traditional Taoism, reflecting the essence of the hotel's bamboo culture theme.

The logo, resembling both a bamboo and a swallow, symbolizes the course of a new journey, echoing the Taoism philosophy of "Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe." The black and white hues, combined with calligraphy and UV technology, further emphasize the dynamic change of the logo.

Featuring souvenirs with thought-provoking copywriting, the logo has been well-received by guests, including children, effectively conveying the hotel's theme and philosophy.

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