/DESIGN/newswire -- COMO, CO, ITALY -- SUNDAY, 22 DECEMBER 2024, 03:18 UTC+1
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ARGENTINA -- /DESIGN/newswire -- Aug 22, 2021
Introducing Blockazo: A Unique Chocolate Bar Designed for Sharing
FOR IMMEDIATE RELEASE
Guillermo Dufranc introduces Blockazo, a one-of-a-kind 1kg chocolate bar designed for sharing and breaking into big chunks, providing an unforgettable consumer experience.
The inspiration for Blockazo came from the construction industry and concrete, with the chocolate bar resembling a large building that needs to be demolished to be consumed. Made of chocolate with peanuts, the bar's packaging is a flexible mix of PP and PE, enhancing the consumer experience.
Blockazo is a winner of the prestigious Golden A' Design Award in the A' Food, Beverage, and Culinary Arts Design category in 2022, recognizing its outstanding and trendsetting creation that reflects the designer's prodigy and wisdom.
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