CraftFlow: Innovative Packaging Paper Design by Linghui Li
CANADA -- /DESIGN/newswire -- Nov 16, 2023
Linghui Li's CraftFlow packaging paper design, inspired by the art of soap-making, captures nature's essence and the artisanal journey, offering a sustainable and immersive experience for users. The project commenced in November 2022 in Seattle and concluded in January 2023, with YEMI adopting it as a product packaging solution starting in February 2023.
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CraftFlow: Nature-Inspired Packaging Paper Design
Linghui Li's CraftFlow packaging paper design is a testament to the art of soap-making, embracing simplicity and sustainability. The design, realized through two-color silk screen printing, measures 24cm x 24cm and utilizes 30g single-coated paper. CraftFlow's adaptability to temperature changes and eco-friendly nature sets it apart from conventional industrial packaging, offering a natural outdoor essence and promoting a waste-free approach.
The design's unique properties lie in its ability to convey diverse brand narratives, inviting users to immerse themselves in mountain tales and seek relief from urban life. CraftFlow's series of four designs capture the captivating moments of soap production, providing an escape into nature and a deep appreciation for craftsmanship.
The packaging paper seamlessly blends images with text, creating multiple layers to captivate users and encourage exploration of the information conveyed through the soap packaging. CraftFlow's approach showcases innovation, sustainability, and a deep appreciation for natural beauty in product design.
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