FOR IMMEDIATE RELEASE

UXDA Unveils Bella: The Innovative Conversational Banking Mobile App

UXDA has unveiled Bella, a revolutionary AI conversational banking mobile app that redefines the future of banking. Bella utilizes natural language interactions to provide a seamless and personalized banking experience, allowing users to perform a wide range of financial transactions through text-based chat or voice commands. The app aims to make banking more convenient and accessible by integrating innovative conversational technologies, such as a chatbot and virtual assistant, to cater to users' needs.

Designed to evoke feelings of futurism, curiosity, and innovation, Bella draws inspiration from outside the banking world, infusing the product with the colors of a Los Angeles sunrise, the ambience of Florence's Duomo Cathedral, and the peacefulness of Japanese Zen gardens. The app offers a unique user experience, allowing users to save, invest, donate, and perform various financial actions through innovative conversational interactions.

UXDA's team, including UX strategists, architects, and UI designers, collaborated to create a truly groundbreaking design that sets a new standard for conversational banking. The project, which began in November 2019 and concluded in November 2020, required a bold and innovative approach to integrate cutting-edge AI technologies into the banking experience, rooted in beauty, love, and empathy.

UXDA, a leading UX design agency from Riga, Latvia, has a proven track record of transforming ordinary digital financial services into extraordinary ones. With a unique methodology and design innovation, UXDA has been recognized with prestigious awards, including the Red Dot Design Award, IF Design Award, and A' Design Award. The agency's influence in the field of financial UX extends globally, with a following of 200K financial industry professionals from 127 countries.

-END-