FOR IMMEDIATE RELEASE

Studio Nur Transforms Hunguest Hotels with a Refreshing Brand Design

Hunguest Hotels, a leading Hungarian hotel brand, has unveiled a new brand design created by Studio Nur, a Budapest-based graphic design studio. The project, which commenced in 2020 and concluded in 2023, aimed to redefine the identity of Hunguest Hotels and communicate its commitment to quality and consistency.

The new brand design encompasses a redesigned logo, hotel signages, printed materials, and more, reflecting the brand's connection to spa and wellness centers. The logo, a capital H made up of water droplets, and the predominant use of blue as the brand color, symbolize the brand's association with water and wellness.

Studio Nur utilized high-quality print techniques, including letterpress printing, embossed leather menu covers, and engraved wooden signages, to further emphasize Hunguest Hotels' dedication to quality and taste. The project's unique features and strengths lie in its ability to authentically represent the brand's history, traditions, and connection to nature.

Studio Nur, founded by Eszter Laki, specializes in comprehensive branding services and has a diverse portfolio encompassing product identity, editorial design, and collaborations within the hospitality industry. The studio's dedication and passion for fostering enthusiasm among clients have resulted in numerous distinctive identity designs for hotels, bars, and restaurants both locally and globally.

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