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Beauty Salon Branding

Satie Abuobeida Eljack, the visionary designer behind Alharir Salon, has redefined luxury and elegance with the unveiling of this high-end beauty salon in Riyadh, Saudi Arabia. The design takes inspiration from the Arabic alphabet, incorporating the character of luxury and elegance represented in the light-salmon color and the emblem's shape. The salon's branding aims to communicate femininity, opulence, and attention to fine details, setting it apart in the global trends of makeup and skincare.

Utilizing typography and pattern design, the branding idea was implemented using vectors to ensure the highest quality of print on various materials, including silk, cardboard, wood, and luxury retail paper. The final design, submitted in both RGB and CMYK color variants, is versatile for printing and social media marketing, with the logo designed to be used separately for engraving on different materials.

Alharir Salon aims to provide a distinct and exclusive experience for its customers, ensuring their satisfaction and comfort in every interaction. From the interior design to the quality of products used in body and skincare, every aspect is meticulously planned to create an environment of privacy, comfort, and excellence.

The project, which commenced in July 2018, was successfully completed in October 2018 in Saudi Arabia and Riyadh. Since its launch, the brand has been utilized by the designer, with additional materials supporting sales and brand awareness campaigns.

Recognized for its outstanding expertise and innovation, Alharir Salon's design was awarded the prestigious Silver A' Design Award in 2020. This accolade highlights the salon's exceptional level of excellence, technical characteristics, and artistic skill, introducing positive feelings, amazement, and wonder to its audience.

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