FOR IMMEDIATE RELEASE

Yonghe Brand Identity Design

Jan Creation Boutique Co.Ltd unveils the new brand identity design for Yonghe, a hair medical brand, which aims to break the stereotype of the public by remodelling its visual identity, forming a youthful and highly grouped brand style with special visual memory points.

The logo design centred around the Chinese character He from the brand name, creating a logo with a sense of technology through font interpretation and color selection, expressing the concept and vision of the brand.

The brand super symbol of Yonghe is modelled after the Chinese character He, constructed using three blue arrows with a focus and color gradient, giving consumers the impression of perpetual innovation and breakthroughs.

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