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Guan Zi wins Bronze at the prestigious A' Packaging Design Award with Wow Long Rice Crust Snack Packaging.

Guan Zi's groundbreaking Packaging sets new standards for innovation and excellence, earning prestigious Bronze A' Design Award recognition in the A' Packaging Design Competition.

In a significant acknowledgment of design excellence and innovation, it has been officially announced that “Wow Long Rice Crust Snack Packaging” by Guan Zi has been distinguished with the bronze award status at the prestigious A' Design Awards for the year 2024, in the highly competitive packaging design category.

This distinction honors the remarkable design quality and innovative approach embodied in the creation. The Bronze A' Design Award not only underscores the exceptional design and conceptual prowess of the Wow Long Rice Crust Snack Packaging but also emphasizes the influential role of Xiao Ma Song Strategic Consulting Co., Ltd in elevating standards within the packaging domain.

The visionary behind “Wow Long Rice Crust Snack Packaging” Guan Zi, has been acknowledged for their dedication to pushing the boundaries of design. A deeper look into their portfolio and philosophy can be found at their designer.org profile, showcasing a commitment to excellence and innovation.

To explore “Wow Long Rice Crust Snack Packaging” and its groundbreaking design features further, interested parties are invited to visit the design|newsroom where high resolution images, multimedia content, interviews and translations are available for the award-winning packaging.

About Wow Long Rice Crust Snack Packaging

Chinese traditional snacks - rice crust is facing the problem of product homogeneity and image ageing. To expand the youth-oriented market, they took the famous Chinese historical figure Zhuge Liang as a prototype and use the energetic comic style to establish the visual tone of the product. Then, they exaggerated his facial expression to reflect the unique chewy taste of the snack, which could also quickly capture the attention of consumers. Finally, They applied the element of Wow to further amplify the emotional expression of the package.

About A' Design Awards

The A' Design Award & Competition, celebrated worldwide for honoring superior design, distinguishes itself through a rigorous evaluation process conducted by a panel of industry experts, journalists, and academics. The A' Design Award celebrates the diversity and innovation of designs across various categories. A' Packaging Design Award honors outstanding design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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