/DESIGN/newswire -- COMO, CO, ITALY -- SATURDAY, 07 SEPTEMBER 2024, 22:27 UTC+1
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JAPAN -- /DESIGN/newswire -- Aug 12, 2022
Kota Sagae unveils the Shochu X bottle label design, blending Western and Japanese aesthetics to create a culturally fused, luxurious appearance for the traditional spirit.
FOR IMMEDIATE RELEASE
Kota Sagae, a renowned designer from Tokyo, Japan, has revealed the captivating bottle label design for Shochu X, a traditional spirit produced mainly in the Kyushu region. The design reflects a blend of Western and Japanese aesthetics, symbolizing the cultural fusion between the East and the West.
The Shochu X bottle label design draws inspiration from the diverse flavors of shochu, incorporating different appearances for each flavor variant. The design aims to connect people from multi-ethnic cultures, resonating with a global perspective on lifestyle and happiness.
With a focus on rebranding Shochu X, the design emphasizes the brand's value beyond alcoholic beverages, highlighting its significance in food culture and lifestyles. The incorporation of a Japanese-style pattern and minimalist aesthetics adds a touch of luxury and uniqueness to the design, setting it apart from traditional spirit labels.
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