FOR IMMEDIATE RELEASE

Rami Yaser Hosni's Wa Lana Waqfa Brand

Rami Yaser Hosni has revolutionized the political TV show landscape with the Wa Lana Waqfa brand, a daily show that delves deep into current affairs, shedding light on pivotal news events and providing in-depth analysis. The brand's concept revolves around the idea of "highlighting" and "pausing" at specific subjects, reflected in the innovative design elements.

The Wa Lana Waqfa brand encompasses a comprehensive rebrand of the entire show, including the opener, studio, in-show graphics, and promos. The design team's meticulous attention to detail is evident in the innovative approach to the show's visual identity, which seamlessly integrates with the content of each episode.

Notably, the design team overcame the challenge of creating a system that allows for easy daily updates while maintaining the brand's essence. This system enables visuals to be updated within 30 minutes, ensuring that the show remains dynamic and relevant to each day's content.

With a strong emphasis on the concept of "highlighting," the Wa Lana Waqfa brand features a unique visual element where the first letter of the show's name sheds light into the first letter of the second word, symbolizing the act of highlighting and exploring. Additionally, the extended line at the end of the second word represents a pause, aligning with the show's core message.

The Wa Lana Waqfa brand has garnered international acclaim, receiving the prestigious Iron A' Design Award in 2021. This accolade recognizes the brand's innovative and practical design, meeting professional and industrial requirements while contributing to a better world.

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