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Wulianghong Liquor Packaging Design

INFINITY STUDIO unveils Wulianghong, a liquor packaging design that embodies the essence of traditional Chinese culture. Inspired by the screen, a traditional Chinese furniture piece, the design incorporates Chinese red, embroidery, and peony, showcasing the beauty of Chinese heritage.

The packaging features a unique opening experience and a stunning display effect, resembling a flower in full bloom. The combination of materials and intricate embroidery work reflects the rich artistic value and humanistic elements of the product.

The design, realized through a fusion of traditional Chinese embroidery and classic window sill techniques, offers a poetic and artistic expression, setting it apart from conventional liquor packaging.

Measuring 225mm in width, 115mm in depth, and 215mm in height, Wulianghong's dimensions add to its grandeur, making it a standout piece in the realm of liquor packaging.

Shenzhen baixinglong creative packaging Co., Ltd and Neptune team collaborated with INFINITY STUDIO to bring the Wulianghong design to life, ensuring a seamless blend of creativity and craftsmanship.

The Wulianghong design project commenced in August 2017 in Shenzhen and concluded in June 2018 in Chengdu. It made its debut at The 14th China International Alcoholic Drinks Expo in April 2019, captivating audiences with its cultural significance and visual appeal.

INFINITY STUDIO's Wulianghong design has garnered acclaim, receiving the Silver A' Design Award in 2020. This prestigious accolade recognizes the design's exceptional creativity, technical prowess, and remarkable innovation, solidifying its position as a top-tier, artistically remarkable creation.

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