FOR IMMEDIATE RELEASE

Problue Annual Posters by JBBC BRANDING CONSULTANCY

JBBC BRANDING CONSULTANCY has unveiled the Problue Annual Posters, a captivating fusion of fashion and diving, inspired by the quote of an enthusiastic diver. The posters beautifully depict the seamless blend of city life and the underwater world, emphasizing the brand's essence of diving and living. The unique design, awarded Silver in A' Photography and Photo Manipulation Design Award in 2020, showcases outstanding creativity and innovation.

The Problue Annual Posters feature a harmonious combination of clothes in style and diving suits, symbolizing the effortless merge of diving life and daily life. The design, realized using cutting-edge technology, incorporates brand colors to exude elegance and charm, with gray-blue and red hues representing different genders. The posters also highlight the urban jungle's movement through camouflage fins, offering a visually striking representation of the fusion of sporty and stylish elements.

Designed with meticulous attention to detail, the Problue Annual Posters capture the essence of the brand, emphasizing the balance between sporty and fashion, movement and heroism, and the urban environment and the ocean. The project, which commenced in June 2019 and concluded in November 2019 in Taiwan, involved extensive research and interviews with divers and coaches to understand the intersection of fashion and diving, particularly among younger and novice divers.

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