FOR IMMEDIATE RELEASE

Mateus Morgan's Vessi Animation

Mateus Morgan's Vessi Animation has been recognized with the prestigious Silver A' Design Award in the Movie, Video, and Animation Design category for 2022. The stunning 3D boot presentation captivates with its outstanding creativity and innovation, showcasing remarkable technical characteristics and splendid artistic skill.

The Vessi Animation project, which took around 2 months to complete, was inspired by nature elements, connecting the imagery directly with the customer's lifestyle. The water and cloud elements are seamlessly integrated, representing the product's features and lightness. The animation was designed to be used on the product website, Instagram, and Facebook, aiming to attract attention and evoke necessary sensations without the need for explanatory texts.

Morgan's expertise in 3D modeling and design shines through in the Vessi Animation, as the boot was meticulously modeled using photographs as a reference and hard surface 3D modeling techniques. The use of 3ds Max, Redshift for rendering, and Houdini for simulations ensured a high-quality, visually appealing presentation. The project also involved extensive research and feedback collection to ensure the 3D art and sensory experience resonated with the audience.

Mateus Morgan, a general graphic designer with over 12 years of experience, specializes in 3D modeling and design. His work has been recognized by prestigious clients such as Vivo, Amanco, C & A, and Editora Abril. With a strong background in the footwear industry, Morgan's Vessi Animation stands as a testament to his exceptional talent and dedication to delivering top-of-the-line, creative designs.

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