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/DESIGN/newswire -- COMO, CO, ITALY -- THURSDAY, 14 NOVEMBER 2024, 02:01 UTC+1

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Flying to the Moon: A Traditional Mid-Autumn Festival Gift Box

CHINA -- /DESIGN/newswire -- Aug 27, 2021

ShenZhen XiShang Boutique Packing Co., Ltd Unveils Innovative Mid-Autumn Festival Gift Box

FOR IMMEDIATE RELEASE

ShenZhen XiShang Boutique Packing Co., Ltd Introduces "Flying to the Moon" Gift Box

ShenZhen XiShang Boutique Packing Co., Ltd has unveiled the "Flying to the Moon" gift box, inspired by traditional palace lanterns and designed to evoke the rich cultural heritage of the Mid-autumn Festival. The packaging features intricate illustrations of the Jade Rare, the Moon Palace, and Apsaras from Dunhuang Murals, creating a sense of elegance and ceremony.

The "Flying to the Moon" gift box stands out with its incorporation of a light module at the bottom, allowing users to transform it into a decorative lantern after removing the moon cakes. The three-dimensional structure and die-cutting process enhance the visual layering, while the 3D paper-carved Jade Rare and Nymphs in semi-transparent PVC material create a captivating suspended effect.

Measuring 145mm x 145mm x 300mm, the design team, led by Creative Director Peng Chen, meticulously crafted this innovative packaging in Shenzhen, China. The project, initiated in September 2020, was completed in October 2020, after extensive research into the festival's cultural significance and overcoming creative and technical challenges.

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ShenZhen XiShang Boutique Packing Co., Ltd PRHow English/ENG Agency  Packaging
Last Updated: 2023-11-11 05:15:09
ShenZhen XiShang Boutique Packing Co., Ltd Introduces "Flying to the Moon" Gift Box
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  • Roberto Colombo
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  • press@adesignaward.com
  • +390314491953
  • A' Design Awards, Via Leone Leoni 32, 22100, Como / Italy
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