FOR IMMEDIATE RELEASE

Yongwook Seong wins Bronze at the prestigious A' Lighting Products and Fixtures Design Award with Coral Blanche Floor Lamp.

Yongwook Seong's groundbreaking Lighting sets new standards for innovation and excellence, earning prestigious Bronze A' Design Award recognition in the A' Lighting Products and Fixtures Design Competition.

In a significant acknowledgment of design excellence and innovation, it has been officially announced that “Coral Blanche Floor Lamp” by Yongwook Seong has been distinguished with the bronze award status at the prestigious A' Design Awards for the year 2022, in the highly competitive lighting products and fixtures design category.

This distinction honors the remarkable design quality and innovative approach embodied in the creation. The Bronze A' Design Award not only underscores the exceptional design and conceptual prowess of the Coral Blanche Floor Lamp but also emphasizes the influential role of Yongwook Seong in elevating standards within the lighting domain.

The visionary behind “Coral Blanche Floor Lamp” Yongwook Seong, has been acknowledged for their dedication to pushing the boundaries of design. A deeper look into their portfolio and philosophy can be found at their designer.org profile, showcasing a commitment to excellence and innovation.

To explore “Coral Blanche Floor Lamp” and its groundbreaking design features further, interested parties are invited to visit the design|newsroom where high resolution images, multimedia content, interviews and translations are available for the award-winning lighting.

About Coral Blanche Floor Lamp

Coral Blanche is a lighting design project intended to explore Coral Bleaching in design language. The process of Coral Bleaching is associated with a whitening phenomenon. Ironically, the whitening process is the transient beauty due to corals' effort to survive. When algae displacement is prolonged, corals' starvation continues on. These bleached corals then soon become decayed, eventually resulting in destruction of coral reefs.

About A' Design Awards

The A' Design Award & Competition, celebrated worldwide for honoring superior design, distinguishes itself through a rigorous evaluation process conducted by a panel of industry experts, journalists, and academics. The A' Design Award celebrates the diversity and innovation of designs across various categories. A' Lighting Products and Fixtures Design Award honors outstanding design of chandeliers, pendant lights, wall sconces, table lamps, floor lamps, outdoor lights, recessed lights, track lights and more.

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