FOR IMMEDIATE RELEASE

Yunnan Baiyao Children Toothpaste - A Creative and Functional Packaging Design

TIGER PAN introduces the Yunnan Baiyao Children Toothpaste, a packaging design that stands out with its personalized illustrations inspired by children's hand drawings. The design features the Baby Cloud character, reflecting the brand name's meaning, and incorporates different facial expressions to imply various ages. The packaging is designed to meet the requirements of both horizontal and vertical shelf placement, enhancing its versatility and visual appeal.

The use of PLA polylactic acid material in the production of the packaging ensures environmental sustainability, with a short degradation time of 2-10 months, offering promising results for innovative packaging solutions. The unique strawberry toothpaste box design can be assembled into larger graphic symbols, providing intuitive communication and a distinctive visual identity.

With a focus on enhancing user experience, the design aims to simplify product recognition and selection for consumers, addressing the challenge of standing out on retail shelves. The project, which was designed in Shenzhen over a 2-month period, represents an upgrade for the best-selling Yunnan Baiyao Kids Toothpaste, catering to the evolving preferences of younger mothers and creating a lasting emotional connection with consumers.

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