FOR IMMEDIATE RELEASE

Endless Scenery: City Poster Design by Zhou Leijing

Zhou Leijing's latest creation, "Endless Scenery," is a captivating city poster that beautifully captures the essence of West Lake in Hangzhou, China. The design combines advanced AI painting techniques with classical Chinese watercolor styles to present the ten scenic spots of the West Lake in a unique and visually stunning manner. The fusion of technology and tradition aims to spread Chinese culture and attract global attention to the natural beauty of West Lake.

Endless Scenery stands out with its Sinicized depiction of the West Lake's beauty, leveraging the emerging AI painting method to create a mesmerizing graphic representation. The design utilizes ERNIE-ViLG as the core AI painting tool, further enhanced and refined by the creator using Photoshop, resulting in a 3600px by 3600px masterpiece.

This innovative work can be utilized across various mediums, including stamps, publications, print advertisements, posters, billboards, and product packaging, showcasing the versatility and adaptability of the design. The project was launched in Hangzhou in January 2023 and was awarded the Bronze A' Design Award in the Generative, Algorithmic, Parametric, and AI-Assisted Design category, recognizing its exceptional creativity and technical prowess.

-END-