FOR IMMEDIATE RELEASE

C-MAX Branding Identity

C-MAX, a leading high-tech company specializing in cloud computing, mobile computing, big data, and artificial intelligence, has unveiled a new branding identity with a visual upgrade. Designed by Fengnan Lin, the new logo and visual elements aim to challenge stereotypes and present a dynamic culture.

The logo, inspired by international code, symbolizes a universal language without borders. The black color represents preciseness, while the colorful auxiliary colors signify a commitment to creating a vibrant and high-tech world. The combination of code symbol elements "< >", "-", and "→" with CMAX fonts reflects the company's vision for a colorful world driven by high technology.

The new branding identity will be applied across various touchpoints, including business cards, work cards, notebooks, and canvas bags, with a focus on four-color printing and UV glazing. The design team, including Fengnan Lin, Yingqiang Zhang, and Liqing Xian, worked on realizing the vision of the new identity.

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