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Atsushi Morita wins Silver at the prestigious A' Packaging Design Award with Heralbony Packaging.

Atsushi Morita's groundbreaking Packaging sets new standards for innovation and excellence, earning prestigious Silver A' Design Award recognition in the A' Packaging Design Competition.

In a significant acknowledgment of design excellence and innovation, it has been officially announced that “Heralbony Packaging” by Atsushi Morita has been distinguished with the silver award status at the prestigious A' Design Awards for the year 2023, in the highly competitive packaging design category.

This distinction honors the remarkable design quality and innovative approach embodied in the creation. The Silver A' Design Award not only underscores the exceptional design and conceptual prowess of the Heralbony Packaging but also emphasizes the influential role of Paper Parade Inc. in elevating standards within the packaging domain.

The visionary behind “Heralbony Packaging” Atsushi Morita, has been acknowledged for their dedication to pushing the boundaries of design. A deeper look into their portfolio and philosophy can be found at their designer.org profile, showcasing a commitment to excellence and innovation.

To explore “Heralbony Packaging” and its groundbreaking design features further, interested parties are invited to visit the design|newsroom where high resolution images, multimedia content, interviews and translations are available for the award-winning packaging.

About Heralbony Packaging

The Heralbony Package was created as branding for an art-life brand that sells art by artists with intellectual disabilities. Based on the brand concept of promoting the works of artists with intellectual disabilities, blue, the symbolic color of World Autism Day, was chosen for the brand color. In addition, one type of blue paper was selected as the brand's official paper out of more than 9,000 types of paper products from Japanese paper makers. By using only that blue paper for all brand tools that customers touch, a consistent worldview was designed.

About A' Design Awards

The A' Design Award & Competition, celebrated worldwide for honoring superior design, distinguishes itself through a rigorous evaluation process conducted by a panel of industry experts, journalists, and academics. The A' Design Award celebrates the diversity and innovation of designs across various categories. A' Packaging Design Award honors outstanding design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.

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