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/DESIGN/newswire -- COMO, CO, ITALY -- MONDAY, 18 NOVEMBER 2024, 01:44 UTC+1

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DamoWang Taurine Energy Drink Unveiled by Chi Forest

CHINA -- /DESIGN/newswire -- Sep 04, 2021

Chi Forest introduces the DamoWang Taurine Energy Drink, inspired by the mythological figure Chiyou, the god of war, to invigorate and empower consumers with traditional Chinese herbal remedies.

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Chi Forest Unveils DamoWang Taurine Energy Drink

Chi Forest proudly presents the DamoWang Taurine Energy Drink, drawing inspiration from the mythological figure Chiyou, the god of war in Chinese culture. The packaging pays homage to Chiyou, delivering a message of encouragement and praise for the hardworking Chinese people. The product aims to empower consumers with a blend of traditional Chinese herbal medicines, including Ginseng and Chinese wolfberry, to replenish vitality and combat exhaustion.

The DamoWang Taurine Energy Drink stands out by incorporating the image of Chiyou on the packaging, along with a thumbs-up gesture to convey a message of resilience and strength. The design aims to provide a direct psychological hint to consumers, encouraging them to believe in themselves and find their inner "DamoWang," an invincible person with extraordinary ability.

Utilizing high gloss iron transparent printing on iron cans, the product's design and realization technology ensure a visually striking and impactful presence. The 250mL iron cans are chosen for their tactile strength and better holding experiences, aligning with the brand's emphasis on empowering consumers. The production of the DamoWang Taurine Energy Drink took place in Shanghai, China, following a meticulous design process that began in August 2021 and concluded in December 2021.

Chi Forest's innovative approach to functional beverages has garnered recognition, with the DamoWang Taurine Energy Drink receiving the Bronze A' Design Award in 2022. This prestigious accolade celebrates the product's outstanding design, creativity, and incorporation of traditional Chinese cultural elements, contributing to an enhanced consumer experience and quality of life improvements.

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Chi Forest PRHow English/ENG Enterprise  Packaging
Last Updated: 2023-11-11 03:01:09
Chi Forest Unveils DamoWang Taurine Energy Drink
Image related to "DamoWang Taurine Energy Drink Unveiled by Chi Forest". This visual representation highlights aspects of the press release, including its context and significance in China.
Contact Information:
  • Roberto Colombo
  • +390314972900
  • press@adesignaward.com
  • +390314491953
  • A' Design Awards, Via Leone Leoni 32, 22100, Como / Italy
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