/DESIGN/newswire -- COMO, CO, ITALY -- THURSDAY, 14 NOVEMBER 2024, 03:02 UTC+1
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CHINA -- /DESIGN/newswire -- Jul 20, 2021
Blackandgold Design (Shanghai) Co., Ltd. introduces the innovative Plant Selected beverage packaging, a standout addition to the plant-based milk alternative category, launched in March 2021 in Shanghai, China.
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Blackandgold Design (Shanghai) Co., Ltd. unveils the Plant Selected beverage packaging, a visually striking addition to the plant-based milk alternative category. The design, aimed at differentiating Plant Selected from traditional plant-based brands, features impactful color combinations and a graffiti-style English font to convey an international and trendy lifestyle. The packaging, made of PET bottle covered with Matte film, measures 60mm in width, 60mm in depth, and 177mm in height.
The innovative packaging aims to express an exotic feeling, leveraging the vitality of the product. By incorporating both soya and oat in the product name and utilizing a fully colored background, the design creates a powerful color block on the shelf, ensuring a strong shelf impact. The product benefits are integrated and presented at the bottom to assure consumers of its quality.
Blackandgold Design (Shanghai) Co., Ltd. embarked on the project in September 2020, conducting extensive research to understand the global plant milk market. The team overcame the challenge of differentiation by infusing an international and vital feel into the products, ultimately creating a visual hammer that stands out on the shelf.
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Blackandgold Design (Shanghai) Co., Ltd. introduces Small Satine, an organic kid milk with a unique IP character, designed to promote children's health and delight
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Agency PackagingCHINA -- /DESIGN/newswire -- Nov 26, 2021
Blackandgold Design (Shanghai) Co., Ltd. introduces a limited gift box for Mix Milk Tea, inspired by the Chinese nursery rhyme "Beat the Tiger," to celebrate the Year of the Tiger in 2022.
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Agency PackagingCHINA -- /DESIGN/newswire -- Aug 19, 2021
Blackandgold Design (Shanghai) Co., Ltd. unveils the innovative ice cream packaging inspired by Chinese Hip-Hop culture, redefining Mr. Banana as a Rapstar with unique sunglasses packaging, aiming to resonate with young consumers and create a social media buzz.
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Agency PackagingCHINA -- /DESIGN/newswire -- Sep 10, 2021
Blackandgold Design (Shanghai) Co., Ltd. unveils the innovative Plant Selected packaging, redefining the plant-based beverage category with minimalism design, conveying the brand promise of high protein and no additives.
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