FOR IMMEDIATE RELEASE

Blackandgold Design (Shanghai) Co., Ltd. Introduces Durex Fun and Adventure Condom Packaging

Blackandgold Design (Shanghai) Co., Ltd. has unveiled the innovative Durex Fun and Adventure condom packaging, drawing inspiration from the world of Pixel Art Game. The new packaging aims to resonate with male consumers, offering a novel and fun experience while avoiding purchase embarrassment.

The new packaging, made of paper and featuring graphic designs coated with Spot UV, stands out on the shelf, resembling game merchandise rather than traditional condom packaging. This unique approach aims to address the embarrassment often associated with purchasing condoms in offline channels, particularly in the introverted Chinese market.

With a width of 64mm, depth of 37mm, and height of 125mm, the Durex Fun and Adventure packaging offers a distinctive and playful alternative to traditional condom packaging. The pixelated style creates a visually appealing range of game merchandise, effectively drawing consumers' attention and differentiating itself from competitors.

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