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CHINA -- /DESIGN/newswire -- Nov 26, 2021
Blackandgold Design (Shanghai) Co., Ltd. introduces a limited gift box for Mix Milk Tea, inspired by the Chinese nursery rhyme "Beat the Tiger," to celebrate the Year of the Tiger in 2022.
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Blackandgold Design (Shanghai) Co., Ltd. has unveiled a unique limited gift box for Nongfu Spring Mix Milk Tea, designed to celebrate the Year of the Tiger in 2022. The packaging is inspired by the Chinese nursery rhyme "Beat the Tiger," featuring a tiger head design with whirls replacing its eyes, creating an interactive and celebratory experience for consumers. This e-commerce exclusive packaging aims to attract young consumers and create a buzz on social media.
The design team broke away from conventional Chinese New Year packaging norms by infusing humor and creativity into the packaging, departing from the traditional red and gold color scheme and blessing copy. The packaging's dramatic and unique approach establishes a strong link between the product and the Year of the Tiger, offering a refreshing and unexpected design for the market.
Measuring at 213mm in width, 141mm in depth, and 169mm in height, the limited gift box is made of paper with gloss lamination, showcasing a blend of creativity and technical finesse. The design encourages interaction between consumers and the packaging, as the tiger's eyes are replaced by whirls, creating a playful and engaging experience for the users.
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CHINA -- /DESIGN/newswire -- Jul 20, 2021
Blackandgold Design (Shanghai) Co., Ltd. introduces the innovative Plant Selected beverage packaging, a standout addition to the plant-based milk alternative category, launched in March 2021 in Shanghai, China.
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Agency PackagingCHINA -- /DESIGN/newswire -- Jul 01, 2021
Blackandgold Design (Shanghai) Co., Ltd. introduces Small Satine, an organic kid milk with a unique IP character, designed to promote children's health and delight
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Agency PackagingCHINA -- /DESIGN/newswire -- Sep 10, 2021
Blackandgold Design (Shanghai) Co., Ltd. unveils the Satine Jersey packaging, inspired by Art Deco, to represent luxury and glamour, launching in April 2020.
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Agency PackagingCHINA -- /DESIGN/newswire -- Aug 19, 2021
Blackandgold Design (Shanghai) Co., Ltd. unveils the innovative ice cream packaging inspired by Chinese Hip-Hop culture, redefining Mr. Banana as a Rapstar with unique sunglasses packaging, aiming to resonate with young consumers and create a social media buzz.
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Agency PackagingCHINA -- /DESIGN/newswire -- Sep 10, 2021
Blackandgold Design (Shanghai) Co., Ltd. unveils the innovative Plant Selected packaging, redefining the plant-based beverage category with minimalism design, conveying the brand promise of high protein and no additives.
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