FOR IMMEDIATE RELEASE

Xiaomi Unveils Mi Quad Driver In-Ear Headphone Packaging

Xiaomi unveils the innovative packaging design for the Mi Quad Driver In-Ear Headphone, drawing inspiration from the nautilus shell to highlight the product's prominent sound effect. The packaging features an image of a sliced nautilus shell with the headphone embedded in it, emphasizing the resonating sound concept. The design, realized using embossing on silver paper with black ink, reflects the advanced technology and unique features of the headphones.

The Mi Quad Driver In-Ear Headphone boasts hybrid quad drivers, including 2 dynamic drivers and 2 balanced armatures, delivering clear, delicate, and multi-dimensional sound. The packaging design embeds the product into a nautilus shell, showcasing the headphones' exceptional sound effect. The package size measures 210 x 135 x 58mm, providing a visually striking and technologically advanced presentation.

Designed by Xiaomi's Creative Director Lu Chen, Graphic Designer Weijie Jiang, and Packaging Structure Designer Zhizhuang Song, the packaging's embossed image and use of silver paper with black ink create a low sparkle, indicating high technology feelings. The draw-out box structurally contains two layers, ensuring the integrity and simplicity of the packaging while highlighting the headphones and accessories.

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