FOR IMMEDIATE RELEASE

Toothpaste Packaging Design

Fudesign's Toothpaste packaging design, created for Zettoc, the leading Japanese oral care manufacturer, has been awarded the prestigious Silver A' Design Award in 2021. The packaging design is a unique combination of natural ingredients and amino acids, with a technically patented formulation, aimed at preventing periodontal disease in young consumers in China.

Zettoc, a renowned brand in the Japanese oral care market, has utilized its 60 years of technology and expertise to develop a periodontal disease care product series specifically for the Chinese market. The design aims to attract Chinese consumers to accept high-technology oral products made in Japan.

The packaging design features a watercolor tube concept, symbolizing the fun of choosing colors when painting. It combines natural and scientific elements, with the upper half expressing natural ingredients and the lower half representing science and technology. The brand mark, a cross-shaped combination of two toothbrushes, simplifies the design of the oral care products.

-END-