/DESIGN/newswire -- COMO, CO, ITALY -- SATURDAY, 28 DECEMBER 2024, 17:26 UTC+1
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CHINA -- /DESIGN/newswire -- Nov 15, 2023
Fudesign unveils the Chilled Milk Carton, a premium milk product targeting the high-end market in China, blending innovation, tradition, and Japanese quality with a luxurious taste.
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Fudesign introduces the Chilled Milk Carton, a premium product designed to set a new standard in milk packaging in China. Inspired by the tradition and high quality of purple, a color traditionally associated with nobility in Japan and China, the design evokes an intuitive sense of elegance in Asians. The deep purple accentuates the richness of the milk, while a bold white ribbon symbolizes its essence. A crown at the top, formed from drops of rich milk, represents supremacy and the high quality of the Japanese brand. The combination of purple, white, and gold ensures a memorable design that stands out significantly.
In response to the competitive, high-end milk market in China, the Chilled Milk Carton is made from 100% raw milk and enriched with proprietary concentration technology, preserving nutrients while offering a rich taste. The project aims to establish a new standard in milk packaging, merging innovation, tradition, and the trusted quality of a Japanese brand with a luxurious, flavorful experience.
The Chilled Milk Carton boasts unique properties, including improved equipment cleaning and machine sterilization at each step of the manufacturing process, preventing secondary pollution. The use of ESL (Extended Shelf Life) technology extends the expiry date on the shelf, ensuring freshness and quality. The cap-type pouring method enhances freshness, cleanliness, and ease of use.
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Fudesign's innovative Toothpaste packaging design wins Silver A' Design Award for its unique combination of natural ingredients and high-technology formulation, aiming to prevent periodontal disease in young consumers in China.
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