Eterno: Redefining Residential Culture with Brand Design Inspired by the Golden Ratio
REPUBLIC OF KOREA -- /DESIGN/newswire -- Jul 24, 2023
Eterno, a brand leading Koreaâs high-end residential culture, unveils its unique brand design inspired by the Greek Parthenon and the Golden Ratio, setting a new standard for architectural aesthetics and brand philosophy.
FOR IMMEDIATE RELEASE
Eterno Brand Design by Sunghoon Kim
Sunghoon Kim, a renowned graphic designer based in Seoul, South Korea, has crafted Eternoâs brand design, drawing inspiration from the architectural concepts of the Greek Parthenon and the Golden Ratio. The logotype, designed using the golden ratio of 1:1.618, embodies the essence of light and proportionality, reflecting Eternoâs commitment to timeless beauty and permanence.
Eternoâs brand, envisioned to lead Korea's top-notch residential culture, is strategically positioned to become the foremost residential space and a leading brand in Asia. Designed by Rafael Moneo, a world-class architect, Eternoâs brand philosophy is rooted in architectural works, setting a new benchmark for residential aesthetics and experiential value.
The meticulous realization of Eternoâs brand design revolves around the golden ratio, ensuring that every aspect aligns with the principles of proportionality and timeless aesthetics. From the logotype to the brand assets, the golden ratio serves as the guiding principle, infusing a sense of harmony and balance into the brandâs visual identity.
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