/DESIGN/newswire -- COMO, CO, ITALY -- SUNDAY, 22 DECEMBER 2024, 23:55 UTC+1
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CHINA -- /DESIGN/newswire -- Jul 05, 2021
EvanChen Unveils XinJiHao 10 Tea Packaging Design in Suzhou, March 2021
FOR IMMEDIATE RELEASE
EvanChen introduces XinJiHao 10, a tea packaging design inspired by the unique aging process of Pu'er tea. The packaging skillfully integrates the Chinese character "ten" with a traditional Pu'er tea package's ring bulge shape, symbolizing the tea's rich history and value. The design also incorporates a rolling mountain image, paying homage to the tea's origins in the Yunnan-Guizhou Plateau.
The packaging's unique opening mechanism reveals an inner box with an abstract mountain sculpture, evoking the golden age of ten years. The design not only showcases the quality of "Black Gold Decade" but also visually expresses the tea's journey through the mountains, making it a container with a unique memory.
EvanChen's XinJiHao 10 Tea Packaging design won the Golden A' Design Award in 2022, recognizing its outstanding creativity and impact on the world of art, science, and technology.
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