/DESIGN/newswire -- COMO, CO, ITALY -- THURSDAY, 21 NOVEMBER 2024, 06:42 UTC+1
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HONG KONG (CHINA) -- /DESIGN/newswire -- Jul 19, 2020
Chic HK 2020, organized by Hong Kong Trade Development Council, unveiled a vibrant and unique lifestyle event in Guangzhou, China, from 9th to 13th January 2020, featuring a fusion of traditional and simplified Chinese characters in its design.
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Chic HK 2020, organized by Hong Kong Trade Development Council, brought together 80 Hong Kong companies to test the South China market in Guangzhou. The event aimed to highlight Hong Kong as one of Asia's most vibrant lifestyle hubs, featuring a unique design concept that integrated traditional and simplified Chinese characters along with three primary colors to create a visually striking promotional event.
The event's design featured a 27m high x 17m wide Chic HK graphic sticker on the glazed facade, a 3D welcome backdrop, and exhibition booths with metal frames and LED lights. The 9000sqm exhibition area housed a 40m long corridor with hanging LED units, providing a transformative spatial and visual experience for visitors.
The design concept was a result of extensive research into the Guangzhou consumer market, aiming to convey familiarity with a refreshing twist through the juxtaposition of traditional and simplified Chinese characters. The integration of primary colors aimed to make the event's visual elements pop out, positioning the brands of Hong Kong in a new light.
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HONG KONG (CHINA) -- /DESIGN/newswire -- Nov 24, 2022
Discover the dreamlike, futuristic introductory space designed by Hong Kong Trade Development Council for Centrestage 2021, located at the Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong.
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Government EventHONG KONG (CHINA) -- /DESIGN/newswire -- Oct 13, 2020
A transformative contribution to the 2019 HK Fashion Week, Neon Nights uplifts the fair's image with a modernistic interpretation of Hong Kong's renowned neon signboards, integrating the latest fashion industry color trends.
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Government EventHONG KONG (CHINA) -- /DESIGN/newswire -- Sep 14, 2020
The Hong Kong Trade Development Council unveils the Future Tribes concept at Centrestage, a 4-day fashion event held at the Hong Kong Convention and Exhibition Centre, showcasing a radical and contemporary visual narrative inspired by a mix of new and traditional cultural roots, symbolism, belief systems, and new technology.
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Government EventHONG KONG (CHINA) -- /DESIGN/newswire -- Jul 27, 2020
DesignInspire exhibition at Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong, showcased the innovative Inside Out concept, created by the Hong Kong Trade Development Council (HKTDC) to promote an eco-friendly approach to spatial design.
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Government EventHONG KONG (CHINA) -- /DESIGN/newswire -- Nov 15, 2023
The 32nd Hong Kong Book Fair, organized by Hong Kong Trade Development Council, brought together over 700 exhibitors and offered a diverse experience for shoppers from 20 to 26 July 2022 at the Hong Kong Conference and Exhibition Centre HKCEC in Wan Chai, Hong Kong.
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Government EventHONG KONG (CHINA) -- /DESIGN/newswire -- Jul 02, 2023
Asia's premier fashion event, Centrestage 2022, held from 9th to 11th September, featured over 240 fashion brands from 15 countries and regions, emphasizing the theme of Inclusion and Diversity.
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