FOR IMMEDIATE RELEASE

Retro-Inspired Gift Box by Jin Zhang for Jinlongquan Beer

Jinlongquan Beer, with a rich history dating back to 1977, presents a new gift box designed by Jin Zhang, founder of Wuhan SANBU. The design draws inspiration from the carefree spirit of the 1980s, encapsulating the joy and nostalgia associated with the era. The gift box serves as a tribute to the brand's enduring popularity and the unwavering support of its consumers over the years.

The gift box, with dimensions of 370mm x 70mm x 310mm, is a testament to environmentally conscious packaging, utilizing corrugated boxes to minimize environmental impact while showcasing the brand's product range through three circular openings. This thoughtful design allows consumers to connect with the brand's heritage while enjoying a glimpse of the diverse beer offerings within.

Designed to evoke emotional resonance, the retro-inspired gift box aims to engage consumers across generations, tapping into the universal appeal of nostalgia. By seamlessly blending the brand's history with contemporary trends, the design creates a memorable and immersive experience for beer enthusiasts.

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