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/DESIGN/newswire -- COMO, CO, ITALY -- WEDNESDAY, 13 NOVEMBER 2024, 23:34 UTC+1

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Mirinda Vintage Special Edition Unveiled by PepsiCo Design & Innovation

UNITED STATES OF AMERICA -- /DESIGN/newswire -- Nov 12, 2021

PepsiCo Design & Innovation introduces the Mirinda Vintage Special Edition, a fusion of heritage and modernity, targeting Gen Z and loyal consumers alike.

FOR IMMEDIATE RELEASE

PepsiCo Design & Innovation Introduces Mirinda Vintage Special Edition

PepsiCo Design & Innovation proudly presents the Mirinda Vintage Special Edition, a captivating blend of vintage charm and contemporary appeal. The design team sought to honor the brand's legacy while resonating with today's consumers, particularly the Gen Z demographic and existing Mirinda enthusiasts.

The Mirinda Vintage Special Edition features a sleek and minimalist design that pays homage to the brand's heritage, incorporating vintage elements with a modern twist. The iconic orange-shaped logo takes center stage on the label, accompanied by bubble-like vintage typography, a departure from the typical modern aesthetic of Mirinda. The glass bottles elegantly showcase the product, complemented by clean white bottle caps that evoke a nostalgic feel.

This exclusive release offers a unique collectible opportunity, allowing fans to own a timeless product in a society driven by ever-changing trends. The Mirinda Vintage Special Edition stands as a testament to enduring quality and design excellence, appealing to a broad spectrum of consumers.

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PepsiCo Design & Innovation PRHow English/ENG Agency  Packaging
Last Updated: 2023-11-10 22:21:09
PepsiCo Design & Innovation Introduces Mirinda Vintage Special Edition
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Contact Information:
  • Roberto Colombo
  • +390314972900
  • press@adesignaward.com
  • +390314491953
  • A' Design Awards, Via Leone Leoni 32, 22100, Como / Italy
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