FOR IMMEDIATE RELEASE

Lay's 2021 Mood Match Limited-Edition Packaging

Lay's, in collaboration with PepsiCo Design & Innovation, has unveiled the 2021 Mood Match limited-edition packaging, aimed at providing consumers with a moment of joy and hope as they look forward to the new year.

The year-end limited-edition packaging features four mood-ring inspired designs, each linked to positive memories and emotions, with flavors designed to inspire gratitude, optimism, feistiness, or cheerfulness.

Designed as an exclusive social media giveaway, the packaging is a unique and innovative approach to engage with Lay's fans, offering a quick break from reality and a sense of comfort during challenging times.

Lay's 2021 Mood Match limited-edition packaging is a testament to the brand's commitment to creating meaningful and uplifting experiences for its consumers, reflecting the spirit of hope and positivity for the year ahead.

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